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Our research studies on digital transformation, digital excellence, and customer experience in the pharmaceutical industry can give you unique insights, benchmarking data, and hands-on advice today. Uncover how your firm’s digital excellence maturity is affecting the customer experience of patients, physicians, and payers around the world.

Digital technologies are transforming clinical operations at global pharmaceutical companies. These firms have a huge opportunity to boost drug development by responding to participants’ needs and significantly improving internal processes and data management. They must also address the industry’s growing interest in decentralized studies that best meet patient needs. To determine digital excellence maturity at the world’s largest pharma firms, we surveyed senior clinical ops leaders whose remit includes digital transformation and evaluated the responses using our Digital Excellence Maturity Assessment framework, including eleven key digital capabilities for clinical ops. We found that digital maturity, capability prioritization, and best practice adoption varied widely; the best firms excel at study design and the implementation of patient data capture tools.

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