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DT Consulting - About Us

Tim van Tongeren

Managing Partner

Princeton, United States

Customer Experience

Tim has worked for more than fifteen years with commercial leaders to navigate their strategic and organizational transformations required to thrive on digital technology change. In his current role as Managing Partner, he leads DT’s Solutions and Consulting offerings to advise the world’s largest pharmaceutical firms on how to best achieve customer experience success through digital transformation. He also directs DT’s ongoing effort to provide the pharma industry with the most relevant insights on digital strategy, digital health, and organizational change.

Tim’s recent client engagements include digital excellence maturity assessments, customer experience strategy definition, digital capability road maps, embedding CXQ® into the fabric of company-wide customer experience measurement, and training (global) marketing teams on reviewing and improving the customer experience of their digital presence.

Prior to founding DT Consulting, Tim served as senior advisor at Eli Lilly’s Digital Hub in Europe and had leadership roles at GlaxoSmithKline’s Digital Centre of Excellence to transform its customer experience and digital analytics capability. Before that, he served in SapientNitro’s Strategy Consulting, helping firms across industries develop and execute their digital marketing strategies and multichannel presence. Tim started his career at Forrester Research as lead analyst of the Customer Experience practice in Europe.

Tim received a bachelor’s degree (B.Sc.) in business economics and a postgraduate degree (M.Sc.) in international business and economics from Tilburg University.

Published Work
Past Experience

Eli Lilly, GlaxoSmithKline, SapientNitro, Forrester

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